Michela is Zooting

A beauty & lifestyle blog by creative Michela Wariebi

Tag: makeupartist

Black Make Up Legends – A Series

Working as a makeup artist has progressively become a mainstream idea, but this career path has a lifespan that barely reaches 100 years of existence in the Western world. Icons like Max Factor and Way Bandy made innovations with makeup artistry that correlated with advancements in the areas of TV/film and fashion and this is how our industry as we know it truly began. Progressively more people joined the fold, adopting the title of makeup artist, the film industry expanded, fashion boomed and the world evolved.

Fast forward to present day and everybody and their mothers are all makeup artists, literally.  Social media has made makeup more tangible to the masses and although an excellent medium for highlighting talent, it has skewed the masses on who is “iconic” and who is “legendary.” The eyes of the public can change as quickly as the seasons, but the truth is that those who are iconic and those who are legendary will always be despite what the masses might say at the moment.  The forerunners of this industry who were hired and respected for their talents and techniques may be eclipsed by follower counts in some spaces, but they will always have a place in the hearts of minds of those who truly “know.”

This is a strange and hard truth about our industry. Many who have paved the way can quickly be forgotten; easily eclipsed by the newest on the block.  And I consider the role of some of the first black makeup artists to be one that is especially peculiar.  In 2019 black artists are still greatly underrepresented in many areas of the makeup industry and black skin is still grossly unrepresented in cosmetic product offerings, so imagine the solitude in the lack of diversity or the frustration in the lack of product options in the 70’s and 80’s.  To be an artist working in the highly coveted and notoriously exclusive spaces only achieved by a few or to work on people of color at those times and doing GOOD work speaks volumes of their skill and ability to “make do” to make up.

And so, in an effort to show due respect to the legendary black makeup artists who were the firsts in an industry that still regularly forgets or chooses to ignore black skin, I give you The Black Makeup Legend Series. Over the following weeks I will highlight over 10 black makeup artist who were among the first to establish successful careers as makeup artist.

Click HERE to read about our first legend, Joey Mills!

 

Advertisements

Black Makeup Legends – Joey Mills

Joey Mills by all accounts is the first black makeup artist with a career path focused in fashion and editorial. It’s important to make the distinction as to in which area a particular artist may have garnered their success, because it’s due time that we clarify to the masses that all makeup artists are not the same and in no way do we all do the same thing. I digress.

JoeyMills2

Born and raised in Philadelphia, PA, Mills made the move to NYC in 1975 to pursue a career in makeup.  In an effort to get noticed, he donated his time and skills to friends, agencies, models and any willing face doing as much makeup as he could.  And he did indeed get noticed.  Mills joined the team at NY’s popular Ciandre salon and his freelance career took off; going from sheer obscurity to top artist in the industry within a 1.5 year period!

With there being literally only a handful of artists working in fashion and editorial makeup during his time, Mills’ talent soon made him a highly requested artist.  Throughout his career he is rumored to have amassed a whopping 2,000 magazine covers including Vogue, British Vogue, Elle, Essence, Harper’s Bazaar, Harper’s Bazaar Italia, Glamour, Cosmo, Mademoiselle, Self and Seventeen. Absolutely unprecedented and without a doubt a record that has never been matched.

JoeyMills5HarpersBazaarItaliaOct1978Demachelier

Mills is also known for helping to create the “Calvin Klien look” that became a major inspiration to the public aesthetic for over 2 decades. He is the artist behind the iconic Calvin Klein ads featuring a young Brooke Shields with full brows, beautiful skin and natural lip.  He went on to be a go-to artist for Shields for over a decade of her career.

Other celebrities touched by his brushes included stars like Paulina Porizkova, Liza Minelli, Melba Moore, Diana Ross, Raquel Welch and many more.

All his technical expertise and knowledge was compiled into his collectible instructional makeup book, “New Classic Beauty: A Step-by-step  Guide to Naturally Glamourous Makeup. I recently added this to my library and after a quick read, I absolutely recommend you grab yourself a copy HERE.

JoeyMills3

To consider the career and achievements of Joey Mills is to be inspired.  He was able to create a remarkable legacy during a time where black talent was barely allowed in the room.

33 Beauty Pros to Follow on Periscope #probeautyscope

There is no denying the power of social media.  Whereas a few years ago we could just brush things off as “just the internet,” we can now clearly see the influence and reach that can be garnered from a major social media following.  This very fact has caused quite a bit of conversation and debate within the professional beauty community.  Many hobbyists with a large following are now pegged as pros and experts and are disseminating egregiously incorrect and sometimes dangerous misinformation to the masses.  When you are an actual professional artist who has and continue to put int he work to make room for yourself in this industry, this new phenomenon can easily make you propel yourself into a new dimension due to massively strong eye rolling.

My perspective is that we can not change what is happening with social media, but we can definitely work the system to our advantage! We are the real experts, so why are we allowing hobbyists to compromise our craft?  One of the potential ways I see to remedy this is to have strong pro beauty presences on all social media platforms.  My current favorite is the new and very popular Periscope.

periscope-logo-1920

Periscope is alive streaming app linked to Twitter that allows you to interact real time with you viewers.  When you broadcast, your viewers can chat real time with you and you can respond real time as well.  What I love about Periscope is that it is raw; there is no editing and what you see is what you get.  Slowly but surely, the pro beauty community is growing on “The Scope,” but it can be a bit difficult to find our beauty folks because the searching capabilities are still limited.

In an effort to bypass this shortcoming I came up with the hashtag #probeautyscope.  You can’t search hashtags on Periscope, but you can search them on Twitter.  If you use #probeautyscope in the first 140 characters of your scope title, it will show up as a hashtag on Twitter making it easy for anyone looking for a #probeautyscope to find you! Simple enough, right?

In the meantime, in between time, I came up with a list of 31 beauty pros, or pro beauty resources to follow on Periscope.  Some have yet to broadcast and some broadcast regularly.  If the person, place or a thing is included on this list, they have something of value to offer to the pro beauty community. Read on and follow!

  1. Lottie Makeup Artist
  2. Margina Dennis
  3. Jaleesa Jaikaran
  4. Heather Chapman Hair
  5. Michael Key
  6. Makeup Artist Meet
  7. Roque Cozzette
  8. The Body of Art (Dani Fonseca)
  9. YvonneThe Artist
  10. Deshawn Hatcher
  11. HuffPostBeauty
  12. KatAragon Makeup + Hair
  13. Lacy Redway Hair
  14. Pat McGrath
  15. JVincent Beauty (James Vincent)
  16. Danessa Myricks
  17. Orlando Santiago
  18. Diva Does Makeup
  19. Eugenia Weston
  20. Teague Vivolo
  21. Kilprity
  22. ThisThatBeauty
  23. Bethany Townes
  24. AJ Crimson
  25. Magnolia Makeup
  26. Nigel’s Beauty Emporium
  27. Danielle Gray
  28. Monae Everett
  29. Marietta Carter – Narcisse
  30. Michela Wariebi
  31. Erica Carr
  32. Joy Fennel Makeup
  33. Val Garland

Show support and follow these pros for real expert advice on all things beauty and for great behind the scenes looks into the life of a working beauty pro! And don’t forget to hashtag #probeautyscope!

DIY Makeup Expo – Guess Who’s a VIP Influencer

Super excited to announce that I have been selected as a VIP Influencer for the DIY Makeup Expo being held by DIY Makeup Mag. The team at DIY mag selected a group of pro makeup artists and bloggers in the NYC area with unique social media presences to be part of the influencer circle connecting us with brands and tapping into our expertise.


This expo will be the first cosmetics expo powered by social media and I am so excited to see what the DIY Mag team has in store! Find deets about the event below.

Name: DIY Makeup Expo

Location: The Attic NYC

251 West 48th Street

Date: September 26, 2015

Time: 5PM – 10PM

Tickets for this event are FREE.  With FREE admission you get access to free makeovers, product samples and products available for purchase.  You also have the option of purchasing a VIP ticket at $99 which gains you access to the VIP mix and mingle portion of the expo. But…you know I love a good discount.  Use my name “MICHELA” on the eventbrite page, here, to get a 25% discount of VIP tickets.

I hope I get to see your beautiful faces there.  If you are coming, make sure you let me know!!